Keith Everett
how to get rich

The Rich Don’t Play Fair — The Real Secret On How To Get Rich

There’s an uncomfortable truth sitting in plain sight, and most people spend their entire lives refusing to look at it. We’ve been raised on a myth that sounds noble, romantic, and perfectly engineered to keep you obedient: that hard work creates wealth. That effort alone is the golden ticket. That if you grind harder, wake up earlier, and sacrifice more, the universe will reward you.

But let’s ask the question nobody dares to ask.

If effort created wealth, why isn’t every back-breaking worker a millionaire?

Why do the people sweating in the heat, holding entire industries together with their labour, go home exhausted and broke, while the people who never lift anything heavier than a pen make decisions that echo across continents?

Because in the real world, the world behind the curtain, money doesn’t follow effort. It follows power. And once you understand that, the entire structure of society stops looking like a ladder and more like a maze designed to keep you running in circles.

This is where The Legacy Code meets Machiavelli.

He understood power long before we tried to dress it up with corporate slogans and motivational posters. He wrote about the world as it is, not as we wish it to be. And when you read him through the lens of modern economics, it becomes painfully clear: the person who controls resources wins. The person who trades time loses.

The Hierarchy No One Teaches You

Let’s break this down the way your teachers never dared to.

At the bottom are the workers, the people who exchange their time for money. One hour equals one amount of currency. Stop working, and the income stops. It’s linear. It’s fragile. It’s the economic equivalent of standing on thin ice and hoping winter never cracks.

At the next level, you have the managers. They control a touch more, but they’re still caught in the same trade-off, just at a higher rate.

Above them are the owners and investors. They’ve escaped the time trap. Their money works even when they don’t.

But at the top? At the absolute summit?

You have the architects of systems. The ones who don’t just play the game, but design the rules. The Rockefellers. The Bezoses. The tiny fraction of humanity that engineered invisible frameworks that everyone else must participate in.

They don’t work harder. They don’t grind more. They control the conditions. They control the leverage. They control the flow.

And they understood what your parents and teachers were never taught:
Control doesn’t just create wealth. Control is wealth.

The Real Currency: Power

We’ve been trained to think of power as something corrupt, something dangerous. But in its purest form, power simply means the influence over outcomes, the ability to shape your environment instead of being shaped by it.

A doctor can work all day and earn a respectable salary.
A hospital administrator who never touches a patient earns more.
Why?

Control.

A construction worker gives his body to the job.
A developer, who never holds a hammer, walks away with millions.
Why?

Control.

Machiavelli would smile at this, because he understood a simple fact 500 years ago:
The servant works, the master directs.

Not out of morality, but out of structure.

Boldness Is the New Currency

Let’s talk about speed, because slow and safe is a recipe for being swallowed up by the system.

Waiting for perfect conditions is how opportunities die.
While you’re preparing, someone else is moving.

Every major success story has a moment where the hero acts before the ground is stable. They strike when others hesitate. They use their fear as fuel rather than a warning.

Machiavelli compared fortune to a river:
When it’s calm, you build channels. When it floods, you move.
But never stand still.

In the Legacy Code philosophy, bold action isn’t reckless. It’s strategic. It’s recognising that the cost of inaction is usually far greater than the cost of a calculated risk.

The Four Levers That Separate Fast Wealth From Slow Wealth

Wealth is never created solely through effort. It’s created through leverage, the multipliers the wealthy use while everyone else trades time at a 1:1 ratio.

  1. Other people’s money
    Capital is a tool, not a trophy. The wealthy use it to multiply outcomes.
  2. Other people’s time
    Twenty-four hours become two hundred, and then become two thousand. That’s scale.
  3. Knowledge and information
    The asymmetry between what you know and what others know has always been a source of wealth.
  4. Attention and media
    In today’s world, attention is currency. Whoever controls it controls influence. And influence shapes markets.

You don’t need all four. But you do need at least one. Stack two, and you’re dangerous. Stack three, and you’re unstoppable.

The Hidden Weapon Nobody Talks About

We live in a world where perception influences reality. Two people with the same abilities can walk into a negotiation and walk out with wildly different results because of how they’re perceived.

Machiavelli understood this deeply: the appearance of power often precedes actual power.
Your reputation is part of your economic infrastructure.
Your presence is part of your leverage.

If no one knows you, you’re invisible.
And invisible people don’t get rich.

The Unavoidable Reality: When You Rise, You Create Enemies

This is the part nobody warns you about.

The moment you break the script, the moment you stop being who the system trained you to be, the crowd will react. Some will admire you. Many will resent you. A few will actively oppose you.

That’s normal. That’s math. That’s human psychology.

Envy isn’t a threat.
It’s a signal you’re gaining altitude.

No great figure in history rose without resistance.
And if you require universal approval to take action, the system has already claimed you.

The Endgame: Sovereignty

Money is not the goal.
Freedom is the goal.
Sovereignty is the prize.

The ability to say no.
The ability to choose your time.
The ability to build your own architecture instead of living inside someone else’s.

This is the Legacy Code:
Stop working for kings.
Become one.

Have a great day

Keith

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P.S. For more on The Legacy Code philosophy, check out my latest book. It’s available at all Amazon stores and is now also on Audible.

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